Latin American Cosmetics Market Get Fair Attention to Improve Sales

Asian and other beauty brands are focusing beyond countries such as China and Korea. These cosmetics firm are seen exploring new opportunities in Colombia, Argentina, Brazil and more.  Research analysts at Allied Market Research evaluating the present size and share, opportunities and demands in the cosmetics market reveal that worries about sudden slowdown in China and steeply rising competition there has compelled many Korean brands to set their eyes on growing wealth of the middle -class shoppers.

Asian Cosmetics Market Shift Their Focus to Latin America

Amore Pacific, a popular brand in Korea is planning on opening new outlets in Latin American countries. Brazil and Columbia are the two cities, where the brand is confident of boosting their sales. The company is aiming at making its presence felt in Mexico and different countries in South America by 2017. Official sources revealed that Korean skin care line witness a great demand in countries beyond countries located in Southeast Asia. They outlined that the company would be soon opening new outlets in Latin American cities, where the Korean music and pop culture is becoming popular. Amore Pacific is believed to have already send its best team of employees to potential market. These employees are expected to study the business possibilities.

Big Cosmetics Market Players Make Higher Sales Than Ever

Strong performance in LAMEA has send big brands sales higher than ever. In recent news published in the global cosmetics news Unilever has registered a sales growth of approximately 4.7% in the first quarter of 2016 itself. This has definitely resulted in strong sales in the region. Sales in the developing areas increased by 8.3% for 3 months ending in March 2016.

Brazilians Depend Heavily On Retail Therapy

For several consumers in Brazil, the depressing economic conditions in decades seem improving when viewed through a glass of beer. However, for those who do not drink choose to put on a brave face with a dab of lipstick. Buying a branded lipstick is definitely one of the strategies Brazilians have adopted to keep the recessionary desires at bay.

Cosmetics Brand from Peru Explores Growth in Pacific Alliance

Cosmetic products have been outlined as one of the items of Peru with higher potential growth especially in Pacific Alliance locations. These markets consist of Mexico, Columbia and Chile. The decision was followed by the introduction of “Pacific Alliance Free Trade Agreement”, expected to come to effect on May 1,2016. The agreement tends to eliminate member nations on 92% of both imports and exports with the intention of improving the value chain in the region. Moreover, last 8% is to be introduced over the following 17 years.

Eyeing the major development in the sector, Allied Market Research has published a report titled “World Cosmetics Market - Opportunities and Forecasts, 2014 – 2020.” Study explains the current and future scenario of the industry with relevant statistics.

 

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