10 Jun
2020
The importance of smart sensors has been rapidly increased in the past few years. The awareness regarding safety has increased the demand for these products. Companies are collaborating to produce an innovative product and launch in the market. They are partnering with each other to create more efficient sensors than before. New technologies have been developed to make cars safe. These strategies will help companies increase their market share. According to the report published by Allied Market Research, the global smart sensor market is expected to reach $143.65 billion by 2027. Companies are adopting several strategies to increase their dominance in the market against competitors.
Companies are innovating products to surpass their potential competitors. Samsung announced the arrival of its new product. It is an image sensor with large 1.2µm-sized pixels. The company offers Dual-pixel and Tetra cell. The sensor comes up with a new 50MP ISOCELL GN1 sensor. The Dual-pixel will make sure that the sensor's autofocus performance remains good. The company also developed a software algorithm with the sensor that allows the user to capture photos with up to 100MP comparable resolution. The Tetra cell technology will improve the low-light imaging capability. The other specifications include Smart ISO, real-time HDR, and gyro-based EIS. This innovation will help companies to improve efficiency of the product and help to attract several customers.
Market leaders are collaborating with other companies to produce a technologically advanced product for customers. These collaborations will provide benefits to the companies as they can target many potential customers. Microsoft announced that it collaborated with Sony to extract useful information from the images captured in smart cameras and other devices with the help of sensors. Earlier, Sony announced two new models of sensors. The sensors are equipped with their own AI processing capabilities that omit the requirement for additional hardware. The company official told that these sensors enable high edge AI processing. Sony's imaging and sensing technology linking with Microsoft's cloud AI service will deliver a powerful product in the market.
There is another collaboration activity between Aspinity and Infineon. The goal behind the partnership is to gather information without draining much battery. Both the companies are planning to combine Infineon's XENSIV sensors with Aspinity's Reconfigurable Analog Modular Processing (RAMP) technology. Infineon's XENSIV sensors allow electronic devices to hear, feel, see, and understand the environment. On the other hand, Aspinity's RAMP Chip is the world's first analog machine learning chip that analyzes unstructured analog data to know which data is important. The RAMP chip will analyze analog data from XENSIV sensors to know what is relevant. Furthermore, the RAMP chip triggers the analog-to-digital converter to perform complex analysis on the relevant data.
Market players are developing technology to make cars safer than before. The lane departure warning is a feature that was introduced by Volvo to warn drivers when they leave their respective lanes. The sensor detects marking on the road and continuously warns the driver while they are changing lanes without an indication. In the advanced feature, the system restricts this situation and adjusts the steering on its own. Contact Sensor System (CoSSy) is a technology introduced by Continental that helps in detecting if a car is getting too close to an object or a person. The technology ensures that accidents can be avoided without causing any damage.
Koyel Ghosh
Authors Bio- Koyel Ghosh is a blogger with a strong passion and enjoys writing in miscellaneous domains, as she believes it lets her explore a wide variety of niches. She has an innate interest in creativity and enjoys experimenting with different writing styles. A writer who never stops imagining, she has been serving the corporate industry for the last five years.
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