7 May
2025
Key takeaways:
Frozen bread dough is a pre-made dough that is frozen to enhance its shelf life and preserve its freshness in the long run. This process helps bakers adopt a more flexible approach and bake products at their convenience and as per the demand of the customers. Frozen bread dough is widely used in hotels, cafes, restaurants, and fast-food chains to simplify baking processes and serve food to their customers without any delay. The idea first emerged in the 1950s and became quite popular in the next two decades due to the rising adoption of these techniques by retail bakeries and cafes.
The growing pace of industrialization and urbanization in developing countries has changed the consumption patterns of the people in these regions. The busy routines and hectic schedules followed by the majority of the population living in metropolitan cities have led to a surge in demand for processed and packaged foods. Naturally, the use of frozen bread doughs has escalated drastically in the post-globalization era across the globe.
Recent trends in food freezing technologies generating new growth opportunities
The frozen bread dough industry was valued at $7,310.00 million in 2023 and is predicted to reach a sum of $11,530.40 million by 2033, rising at a CAGR of 4.7% during 2024-2033. Rising adoption of innovative baking techniques by food companies has played an important role in the growth of the frozen bread dough industry. For instance, the use of liquid yeast and compressed yeast forms has increased significantly in recent times due to their ability to increase the freeze tolerance of the dough products, ultimately improving the quality of the baked bread. Also, specialized oxidizing agents are mixed with the dough while freezing to improve the bread’s crumb structure.
On the other hand, technological advancements in food freezing techniques have contributed to the expansion of the frozen bread dough industry. In the last few years, several specialized methodologies have emerged, which include various stages like ready to mold, pre-proofed frozen, freezer to oven, frozen part-baked, and fully baked frozen. Earlier, conventional techniques allowed bakers to store frozen bread dough for a maximum of a few weeks to a month. However, recent developments have enabled companies and fast-food chains to keep frozen dough intact for around 3-6 months without any degradation in quality. This has helped businesses to transport their products globally, thereby increasing their customer base around the world.
Product launches and strategic alliances boosting revenue share of the sector
Recently, several companies have signed M&A deals with their peers to strengthen their position in the frozen bread dough market. For instance, in March 2021, Lindsay Goldberg, a private equity company, announced the acquisition of ARYZTA North America, an international frozen bakery products supplier. With more than 15 state-of-the-art production facilities spread across the US and Canada, ARYZTA North America has been one of the major companies operating in the industry. This acquisition has helped Lindsay Goldberg increase its footprint across the globe, and the revenue share of the company is expected to rise significantly in the coming period.
In August 2024, Europastry, a Spanish frozen bakery producer, issued a press release highlighting the acquisition of Firm De Groot Edelgebak, a Dutch frozen bakery products supplier. One of the biggest multinational businesses in the market, Europastry has an operational presence in around 80 countries and has established 27 state-of-the-art production units at over 27 locations in various regions. As per several industry experts, the business deal is projected to take the company’s revenue to over €1 billion in the next few years.
On the other hand, many players in the sector have launched innovative products to compete with other companies and accelerate their growth rate. For example, in October 2024, General Mills Foodservice, a food products business, announced the launch of a new line of Pillsbury frozen bread dough products. This portfolio expansion is expected to help the firm cater to the demands of its clients in a more comprehensive manner.
In essence, the rising demand for processed and packaged foods by people in urban areas and industrial towns is anticipated to boost the frozen bread dough industry in the coming period. Innovative baking techniques and the introduction of new freezing methodologies are predicted to create favorable conditions for the growth of the sector.
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Akhilesh Prabhugaonkar
Author's Bio- Akhilesh Prabhugaonkar holds a bachelor’s degree in Electronics Engineering from the reputed Vishwakarma Institute of Technology. He has a special interest in the fields of forensics, world history, international relations and foreign policy, sports, agriculture, astronomy, security, and oceanography. An ardent bibliophile and melophile, Akhilesh loves to write on topics of his interest and various other societal issues. This love for writing made him enter the professional world of content writing and pursue his career in this direction.
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