Tech Savvy Consumers Craving for Smart Home Appliances

Samsung launched Smart Home Appliances:

Samsung launched a new smart TVs having ‘SUHD’ technology. It will be in marketed in Egypt and the Middle East in the month of April 2016. It also introduced a smart refrigerator having two independent cooling systems - one, in the fridge and the other in the freezer. It helps to keep food fresher for longer time than refrigerators having a single airflow. Samsung also revealed the plans for launching new smart devices in next few months. It planned to launch those devices in Egypt and the Middle East. Those devices include the Galaxy TabPro S in collaboration with Microsoft along with the Gear S2 Classic smart-watch. The company also launched central air conditioning system with that includes a circular design named “360 Cassette.” It reduces air consumption by 25% and increases cooling speed by 34% as compared to standard air conditioners.

Tech-savvy Chinese Consumers:

The demand for smart home appliances is growing in China owing to its tech-savvy customer base and rising disposable income. People in china are adopting smart technology in their homes to greater extent than any other country in the world. More than 75 per cent of people interviewed in China admitted that this technology would impact their lives in the next few years, according to an international survey conducted by GfK. While, just over 50 per cent of people across the globe admitted that it would impact their lives in coming years. “This makes China one of the best informed markets on smart home technology, giving retailers and suppliers a strong start,” said GfK in a report based on data and interviews from 1,000 respondents in seven countries.

Information about some smart home appliances:

Multipurpose appliances that save time, cost, and provide convenience should be preferred. Below is the list of some of the appliances:

• Nest Protect

It is a smoke detector device that sends the information of household fire or any unusual incidents of fire to owners through smartphone.

• August Smart Lock

The lock eliminates the need to keys and opens and locks door as it senses owner approaching the door.

• Gogogate2

This device opens, closes, and monitors garage door of users through smartphone, tablet, and PC.

• Belkin WeMo Switch

This device provides users a control over television, lamps, fans, and others through smartphone app.

• PlantLink

This device provides information about gardening needs, such as alerts on which plants need watering, humidity, moisture, and temperature.

Analysts studying the industry have presented comprehensive information about changing market trends in research reports. Recently, Allied Market Research has published a report titled, “World Smart Home Appliances Market - Opportunities and Forecasts, 2014 - 2020.” As per the report, the world smart home market is expected to grow at a CAGR of 16.6% from 2015 to 2020 and would reach $38.35 billion by 2020. The report offers an in-depth analysis of drivers & opportunities, current market trend, detailed segmentation, and competitive scenario. Furthermore, the research outlines SWOT analysis of key manufacturers, recent developments, estimations through 2020, and value chain analysis.

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